Building a plan is one thing. Using it in the moment of crisis is a whole different challenge made far more complicated by social media, AI, and algorithms far beyond your control. Crisis communication isn’t just about reacting—it’s about preparing in advance.

Proactive Crisis Communication teaches you proactive planning and listening techniques to anticipate and prevent crises before they escalate. Learn how to build a crisis team, create a response plan, and execute under pressure.

Lessons

  • Proactive Planning
  • Building and Preparing Your Crisis Team
  • Developing an Effective Response Plan
  • Delivering in High-Stress Scenarios
  • Measuring Crisis Management Success
  • Showcasing Your Crisis Communication Skills

Objectives

By the end of this course, you will:

  • Develop a proactive approach to crisis communication.
  • Build and train an effective crisis response team.
  • Execute crisis communication plans with confidence and precision.
  • Know how to measure the success of crisis management efforts.